Rimmel Ditches Kate Moss !

Kate, 34, can’t dodge the years from cumin….

She lost deals worth too many millions at one point of time, and reportedly, has lost yet another one. However, this contract loss is not due to her hardcore coke addiction… Blame her age exclaims Rimmel.

A source said: “Age catches up with everyone—even Kate. But she hasn’t been told anything by Rimmel.”

“At 33 she’s getting on in terms of modelling. And she recently moaned about her face, saying she needed Botox.”

“Rimmel is a range for the younger market so that worried them. Now bosses are looking for younger models who can give the brand a fresh approach. Girls have been contacted in secret.”

“There have been rumblings for some time about Kate being replaced by a younger model. She’s been amazing for the brand, but they’ve wanted a fresh face.”

She’s growing old, and apparently the cosmetics brand has dropped Moss, in favor of someone a decade younger to her.

Who?…British TV presenter/model Alexa Chung,24.

“Alexa is one of the hottest faces out there.

“Not only is she beautiful, she’s savvy, sexy and has bagloads of attitude.”

“Lots of girls also admire Alexa’s rock-chic style and the fact she knows her music. She’s very much in the driving seat.”

However, Emmanuelle Bonte of Rimmel, denied the piece of news insisting, “Kate remains the face of Rimmel London and will continue to appear in campaigns for the foreseeable future.”

“Rimmel London has no plans to replace Kate. We are very happy with the collaboration.”

Even if it did, the brand had her back when she was snorting….

Rimmel had considered ditching Kate in 2005 after her cocaine scandal made headlines, but the company chose to stand by her then until now.

Kate was also nipped as the face and body of Agent Provocateur for the same reason. The brands needed younger girls to endorse their hot stuff.

She’s still royalty bitchez… Last year alone, Kate made around $30million and still is worth an estimated $90million.

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